A wristful of festival.

Remember festivals? We collaborated with Lollapalooza to prototype a wristband/app platform for all things Lolla. Use it as your ticket, wallet and backstage pass. The app adds social functionality and the wristband LEDs make you a programmable part of the show. Plus, we created a loyalty concept that rewarded fans of Lollapalooza bands for interacting with them year-round. Lolla executed a simple version of this in the past couple of festivals. There’s still big appetite to build the full enchilada…once the grounds are full again.